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Annual Report
2024

July 2024 - December 2024

In 2024, we are supporting Roborock in the development of its influencer strategy across all its campaigns.
With the aim of boosting brand awareness and desirability, we are implementing customized activations for each
product launch, while ensuring a consistent, impactful presence throughout the year.

PREEMPTED PLATEFORMES

instagram tiktok youtube twitch

Annual
Ambassadors

July 2024 - December 2024

roborock

@Hakuna_matata_family

INSTAGRAM

Followers
instagram

476K

roborock

@esl_locklear

Twitch
INSTAGRAM

Followers
twitch

2,2M

Followers
instagram

628k

roborock

@pidi_meg

INSTAGRAM

Followers
instagram

1,6M

roborock

@silentjill

INSTAGRAM

Followers
instagram

560k

roborock

Global Statistics

14

campaigns number

108

activated creators number

378

published contents number

320 000

engagements

20 934 499

global impressions

1 602 061€

global EMV